THIRTY-FOUR apartments in the old Shoal Bay Resort and Spa will soon become timeshares with major player Wyndham Hotel Group after the company announced this week it had acquired the properties.
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The news comes just weeks after resort owner Jay McPhee, whose family developed the site, announced it would lease one of its major sections, the hotel's accommodation management rights to the Wyndham Group.
Wyndham has contracted to acquire 34 apartments at the newly named Ramada Resort Shoal Bay.
The apartments will be transferred into Wyndham's vacation ownership club, WorldMark South Pacific Club by Wyndham, for use by its 47,000 plus vacation owners in a time share set-up.
Chief executive and managing director of Wyndham vacation resorts Asia Pacific and managing director of Wyndham Hotel Group in the South Pacific, Barry Robinson, confirmed Ramada Resort Shoal Bay would operate as a mixed-use property offering resort accommodation to both vacation owners and Ramada resort guests.
The McPhee group will continue to manage the bars, restaurants and conference centre.
"Shoal Bay is one of Australia's most beautiful beach destinations, and is within easy driving distance of Sydney, " Mr Robinson said.
"We are thrilled to have partnered with Jay McPhee to bring our signature Count On Me! customer service to the region, and to do so in such a remarkable and rare beachfront setting."
The Wyndham Hotel Group wrote in a statement that the timeshare accommodation at the resort could boost the town's economy according to a report from the Australian Timeshare Holiday Ownership Council.
"The Economic Contribution of Australian Time share and Holiday Ownership Industry - 2012 report revealed Australian timeshare resorts achieved an impressive 90.4 per cent occupancy in 2012, compared to all hotels and resorts who had average occupancies of 70.9 per cent," it stated.