You have to hand it to Shannon Noll.
For a bloke that's copped plenty of flak online in recent years for his cocaine possession charge and foul-mouthed tirade at a concertgoer in Nyngan, he possesses a great sense of humour.
On Tuesday, Noll released his new video Long Live The Summer, which was filmed at the Shoal Bay Country Club and nearby beach in November.
The clip, which was directed by Newcastle's Josh Holliday, references a long-running social media joke where hundreds of people have posted cheeky comments on Noll's Facebook asking for the singer-songwriter to return various items he's supposedly borrowed.
Long Live The Summer features voice contributions from TV hosts and comedians Julia Morris and Dave Hughes and NRL legend Brad Fittler.
The video was shot in one day. A host of Noll fans also appear in the video after answering an online campaign.
The group of fans spent the day returning items he's borrowed over the years, and Noll poked fun at some of the things that go on behind the scenes of the music industry with a little help from his "annoying publicist", played by Jess Farchione from Hit 106.9's Breakfast Team.
There was also a cameo appearance by Tim and Dusty from country band Hurricane FallOne.
While at Shoal Bay jetty for a scene, a couple in their 70's recognised Noll and wanted him to know that they voted for him when he appeared on Australian Idol in 2003. They were asked if they would like to be part of the scene on the jetty where the fans were dancing behind Noll. Their answer was yes.
The clip was due to be shot on November 13 but was delayed a week due to the catastrophic fire conditions.
Soldiers Point Rural Fire Brigade member Alex Bruce was part of the day. He is raising funds through GoFundMe for fire-affected residents. Click here to donate.
Meanwhile, Noll will be joining Cessnock's Golden Guitar-winner Travis Collins, Andy and Deb Saunders and the NSW State of Origin team in Taree on December 19 for Carols in the Park to support the victims of the NSW bushfires.