IMAGINE opening up a Monopoly board and discovering the likes of Mayfair and Fleet Street replaced by MarketPlace, Salvation Army, Nelson Bay Road and Newcastle Airport.
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Well it could become a reality for Raymond Terrace youth worker and creative talent, Hayden Moore.
The 31-year-old father of one has a signed contract with Hasbro granting him permission to commission his own board game - all in the name of charity.
"The idea came to me last August while working with some youth with issues of low self esteem . . . I wanted to provide them with a project which they could participate in and take ownership of," Mr Moore said.
"So I approached Hasbro in Sydney and they were very receptive to the concept. I'm hoping to use it as a therapy as well as educational tool.
"In addition to using local landmarks, I want to print messages about things like diet and behaviour on the back of Chance and Community Chest cards."
Having a certificate in community services and business studies, Mr Moore - who as a child suffered from depression and obesity - said he identified with teenagers who have behavioural or learning difficulties.
Since moving to Raymond Terrace last December with his wife Tammy and 11-month-old daughter Charlotte, Mr Moore has set up his own non-profit organisation called KiFocus.
"I will be applying for a grant to help finance the Monopoly boards [estimated to cost $40 each to manufacture] and then will begin canvassing community service groups and schools wishing to get involved.
"I am also talking with mental health groups such as Headspace."
Interested groups can contact Mr Moore at KiFocus@outlook.com.